The advent of technology has changed so many things in the world – education, healthcare, entertainment, and most especially, business. Over the last decades, technology has dramatically evolved into something that really improves business applications. There is the computer, internet, and smartphones, among others. Let us discuss how technology changed or improved how we do business:
Indeed, technology has improved communication between company and members. Long ago, communication is done through mails and telephone calls. Today, we have e-mail, mobile phones, the internet, and social media platforms. Communicating is instant – either call, text, or video chat. Teleconferencing is also at hand in which members of the company can gather all together in the online space.
Technology has also provided mobile solutions. Everything is in your hands, literally, with your smartphone. Smartphones also evolved dramatically. It has become smarter and smarter every generation. Apart from instant communication, it can hold to various productivity apps that can help employees record and analyze data, document events, etc.
The face of marketing has drastically changed with the rise of technology. Before, everything is done manual – from house-to-house promotion to on-site raffle promos. During the late 20th century, traditional media flourished. Businesses can advertise through newspapers, radios, and televisions. But now, marketing is done digitally. There are different kinds of internet marketing strategies that really helped entrepreneurs grow their business.
Thanks to the internet companies can store important data and files in the “cloud”. Cloud computing has been conceptualized in the 1950s. It was in the 21st century when it was widely used by businesses and even for personal uses. It has helped businesses store huge files and data on the internet. With this, any member of the company can access the data uploaded to the cloud. Moreover, cloud storage is secured.
With everything listed above, technology has helped employees become more efficient and productive in their work. Computers, software, and even mobile productivity apps help them save time in doing specific functions.
Before, an employee can do so many things. They even have to do specific functions manually and it would really consume so much time from them. Today, technology is equipped with programs and features that increase functionality to help employees increase productivity as well.
Customer service has also improved in so many ways due to technology. Consumers now are also equipped with technology, specifically smartphones. Businesses have to keep up. Through the use of technology, they devised fun and interactive tools and platforms to improve customer engagement.
Investing in technology is really expensive. But, it is very economical in the long run. Why? Technology increases productivity. Computers can do a function that is performed by 5 to 10 employees. Mobile and software solutions also decrease cost in doing so many functions.
In this modern generation, technology is important. Businesses have to embrace computers, internets, and mobile devices, among others as part of their operations. Definitely, technology helps improve businesses.